Website Search Engine Optimisation Tips
We have created this page to offer you some basic tips on how to improve
your online marketing ans SEO. The key to good SEO is getting the
basic rights, after this the site can be developed and the hard
work begins.
Here Are Some Search Engine Optimisation Tips
- Always keep updating your website the key to good SEO is good relevant
up to date information.
- Be bold. Use the <strong> </strong> tags around some of
your keywords on each page. Do NOT use them everywhere the keyword appears.
Once or twice is plenty.
- Deep linking. Make sure you have links coming in to as many pages as
possible. What does it tell a search engine when other websites are linking
to different pages on your site? That you obviously have lots of worthwhile
content. What does it tell a search engine that all your links are coming
in to the home page? That you have a shallow site of little value, or
that your links were generated by automation rather than by the value
of your site. This is one of the best SEO techniques.
- Use a lot of text on your site to improve the SEO. At minimum we would
recommend 200 words per page. Search engines cannot read graphics. If
your site is primarily graphic based, then it will have trouble getting
good rankings.
- Newsletters. Offer news articles about your business and your industry.
This offers the search engine good text with lots of keywords. It is important
to keep updating these pages as the search engines look at the date the
pages where created.
- First come, first served. If you must have image links in your navigation
bar, include also text links. However, make sure the text links show up
first in the source code, because search engine robots will follow the
first link they find to any particular page. Good well planned navigation
is a key SEO Technique.
- Multiple domains that use good Search Engine Optimisation Techniques.
If you have several topics that could each support their own website,
it might be worth having multiple domains. Why? First, search engines
usually list only one page per domain for any given search, and you might
warrant two. Second, directories usually accept only home pages, so you
can get more directory listings this way.
- Use your most important keywords about 3-6 times per 100 words. Also
the most important Keywords should appear higher in the page.
- Titles for links. Links can get titles, too. Not only does this help
visually impaired surfers know where you are sending them, but some search
engines figure this into their relevancy for a page.
- Create Title and Meta Tags for your site. Meta Tags are code hidden
in the background that tell search engines what your keywords and descriptions
are. Almost all Web Design programs have an option to put Keyword and
Description Meta Tags.
- Site map. A big site needs a site map, which should be linked to from
every page on the site. This will help the search engine robots find every
page with just two clicks. A small site needs a site map, too. It's called
the navigation bar.
The Most important Search Engine Optimisation 9SEO) is hard work and constant
nurturing of the website. Good SEO is a long process and nothing is achieved
overnight. All Web Web Promotions should be well planned and updated reguarly.
Remember Good SEO is a ongoing task even when you get good rankings
it then becomes about staying there.